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Formatting Post Descriptions

A great picture may be worth a thousand words, but a couple of sentences in the description will help viewers (and search engines!) understand what the picture represents. This is why we encourage everyone to add meaningful descriptions to their posts.

Default description: file name

When you upload a photo to Kuula, by default it will set the original file name as description. If you do a batch upload of tens of photos from the same location, this can be useful to sort out which one is which. A typical default description might then look something like this:


Editing the description

You are free to remove the file name and replace with text or keep it and add some text to it. This can be done during upload or at any later time in the editor. Just edit the description field in the top part of the editor.

Formatting Post Descriptions

If you are using the Create Tour / Batch function, you can edit post descriptions in the text field under each thumbnail.


Kuula is also about simplicity, this is why we didn't want to clutter the user interface with separate text fields for title, description and hashtags and additional buttons for rich text formatting. Instead, we added one field and with few simple formatting rules.

Regular, bold & italic

First of all, you can simply write plain text in the description and format it using new lines. On top of that, if you would like to emphasize a word or a sentence, you can use a bold font. Just mark the beginning and the end of the bold text with a double star (**), like this:

**Bold text**

In a similar way, wrapping text in a single star (*) symbol, will make it italic. Like this:

*Italic text*


Hashtags are great because they help other users find your picture and our search engine can understand what is in the 360 photo. We encourage everyone using Kuula to add as many hashtags as possible as long as the are relevant to your post!

Adding tags is very simple - each word starting with with a hash symbol (#) will be treated as a tag and it will be automatically indexed and formatted as a link. The most popular tags are featured on our Explore Tags page. Hashtags do not support spaces, but if you want to use multiple words in a tag and still keep it readable, you can use camel case or the underline symbol, like in the examples below:

#winter #SaltLakeCity #xmas_party

Hidden #Hashtags

It's good to add as many relevant hashtags as possible. But what if you don't want to litter your description with a long list of tags? No problem - this is what hidden hashtags are for. Just add a leading minus sign (-) before the # symbol. Hidden hashtags are indexed just the same way as regular tags, but people viewing your post will not see them in the description. A hidden hashtag looks like this:


Important note: while you can use hastags in comments, comments are not taken into account by our search engine. If you want your 360 photo to be listed under a specific tag, you need to add the tag in the description.


If you want to mention another Kuula user, write his name starting with the @ symbol. A link to this users profile will be automatically created. The syntax is just like that:

@FPG @magda

Pro tip: all the above options also work when editing your bio in profile.